December 18th, 2006
Anthony
Good news, as w3counter shows that Firefox has reached 25% market share.
Breakdown:
IE6 - 59%
Firefox 1.5 - 17%
IE7 - 6%
Firefox 2.0 - 6%
Firefox 1.0 - 2%
So combined versions of Firefox come to 25%, and combined IE6 and IE7 come to 65%. Not bad!
I find it interesting that IE6 vs IE7 has such a large difference still, given that Microsoft is pushing IE7 out to customers via Windows XP automatic updates. I would have expected an overnight explosion of adoption, something like 50% of IE users having IE7 by now. I guess not!
Wonder why that is - too many people with pirated XP copies (You have to run the ‘genuine’ tool to install IE7), or just people not updating windows?
October 27th, 2006
Anthony
This is a blog, and its got an RSS feed. It feels like RSS feeds are becoming more and more common every day. Part of this is due to the growing popularity of blogs, and partly because web users are becoming a little more savvy.
Once upon a time there was a web user. We’ll call her Betty. Betty found a blog she liked to read, and she checked back daily for new posts. Then Betty found out about some more blogs she liked, so she started checking those daily too. It wasn’t look before Betty was checking 30 blogs every day - and wow, it was starting to take a while! Read the rest of this entry »
October 21st, 2006
Anthony
Jonathon Mendez has put up a great article titled “Choice Kills Conversion“.
Too often websites, landing pages and even ads decrease the odds of conversion by presenting considerations to users when they are already past the consideration stage and ready to buy.
Much like Columbus showing how to stand an egg on its end, this seems blindingly obvious now that its been pointed out.
Practical example: If you run an Adwords campaign for Ugg Boots then conventional wisdom suggests you create special landing pages for various keywords and phrases. So if I click an add for Jumbo sized Ugg Boots, then you’ve got a better chance of me buying your product if you don’t show me options to Mid-sized boots too - thats just going to confuse me!
August 15th, 2005
Anthony
So, around the time I started working at Tailored, we launched this skin-care website for eczema and psoriasis.
Since this new site was launched, its been terrible. We’ve had hardly any sales, etc etc. Not a good result. I want to improve on this. So here’s an open-call for feedback and comments. have a look at the site, just the landing page, and tell me the top 3 things that you don’t like about it.
Then actually use the site for a bit (try and look at a few articles, then try and buy some skin cream or shampoo), and comment here to tell me about your experience. C’mon, I’d do the same for you! This is a great chance to show me how crappy my design skills are!
Read the rest of this entry »